Coconut Bliss #1 on Vegetarian Times' "Veg 25"

Technically we don't know if we were listed as number one because we knocked the editors' socks off, or because we were lucky, but it's quite a coup for a non-dairy product to rank on this list. Based on praise like this, we're going with "knocked their socks off:"

"We've tried many tasty soy- and rice-based vegan ice creams, but Luna & Larry's Coconut Bliss blew us away...Creamy, decadent, and oh-so-satisfying, it might be the best vegan dessert on the market right now."

Coconut Bliss hits newspaper food sections nationwide

As part of the phased rollout of Coconut Bliss, which took the product from the Pacific Northwest to the entire U.S., we worked with local food editors throughout the country to alert them that the product would soon be available in their area. As food editors are rarely vegan, a vegan product really needs to stand out, and have a good story, in order to even be considered.

This was a nice write-up from the Southern California's Desert Sun, a midsized newspaper serving Palm Springs and the surrounding communities.

"Blissfully good...It's as creamy as premium high-fat content ice creams, but doesn't leave you with that coated-tongue taste from the fat."

Coconut Bliss in Fancy Foods magazine

Reaching out to influential food trade publications is a must for getting high-quality vegan foods into mainstream groceries. Fancy Foods covers the upscale, gourmet market.